Update: I discussed consolidation efforts below, moving my personal updates to my personal site. We’ll I’m at it again, and I’ve moved everything to my Agency website – see below.
Hey everyone – IMPORTANT LINK BELOW
I want to say Happy New Year, and I hope you are all doing well. 2011 was a blast and I can’t wait to see what comes from 2012. However, I’m “re shuffling” my business a little bit. Always working on ways to improve.
I’ve decided to start consolidating my web presence to help keep everything under one roof, so from here on out, new updates and info will be posted at AnnPremazon.com Premazon.com and I’ve already started a fun rollout series of free info that will be updating for the next few weeks called “The Mobile Relationship.” Check it out and let me know what you think over at AnnPremazon.com Premazon.com
The Business Web Basics Launch was a huge success! Thanks so much to everyone who jumped on board with the course. I have paused sales for the time being to really focus on our customers and provide the highest level of customer support possible. I will be re-launching the course again, so if you haven’t already signed up, do so now and get a Free copy of the Business Web Basics Checklist that the current course owners are using to turn their web strategy around and increase their Return On Investment right now.
Hey everyone, I’ve got some great news. The Business Web Basics course is now LIVE! The wait is finally over.
I stayed up all night writing a letter that explains everything. Everything you get with the course, the benefits and features, and all the great bonuses I’ve added in for our grand opening launch will be laid out in detail in the letter.
I know that many of you already know you want to jump ahead and just grab the course right away, so it that’s you, just scroll to the bottom of the letter and get your copy!
If you don’t fall into that category, then I want you to really take your time. Read the whole letter and learn all about what you will be getting. Some people find it easier to print it out and sit back and read it at their leisure. Then come back and pick up a copy.
You can find out everything you need to know and grab the course at:
I just had to post this. I just got the final physical course in my hands and I’m so proud of the packaging and design that I wanted to share it with everyone a little early. I know that sounds a little weird, but so much work and love went into every detail of the Business Web Basics course that it’s just good to have it here in my hands!
When the course goes live, there will be access to much more that I can’t show you right now, but just have patience because I’m putting together some AMAZING bonuses just for you!
Thanks for checking it out and have an awesome day!
Many of you may not know that I’m not just an Internet Business Consultant, but I’m also a drummer. I’ve been playing the drums for many, many years and thanks to my hard work and good fortune, I still get to rock out from time to time.
Well, one of the bonuses for me in creating the Business Web Basics course is that I got to go hang out at my friend Michelle’s studio and record the short (19 seconds) intro track to the course. We had a lot of fun and I thought it would be more fun to share it here with you.
I know, how can I use the word ugly when referring to flash? Well flash is not ugly – it is truly awesome. My goal is to help with business web basics. I want businesses to carefully choose when to use flash and understand why it might not be the best choice.
Flash-based sites have truly improved over the years, and as Macromedia continues to rock out with super cool and trendy features, there will be more attraction to use flash sites for businesses.
Google Analytics can even track a Flash based site. There was a time when no one even considered that! However, Flash based sites have been disputed in regards to Search Engine Optimization. So, here it is as I see it – the good, the bad, and the ugly.
Flash’s Action script has almost unlimited possibilities! Games, cool movie trailers, video advertisements, banner ads are showing up when we do a daily search and are creating followings. I loved the “Elf Yourself” from Staples. Everyone sent me that e-mail! Programmers are using Flash to create these interactive, addictive internet phenomenons. There are Flash based items like cool inquiry forms to user friendly Flash-based games. From a link building standpoint or an interactive internet visit, Flash is better than good it is GREAT!
If you have a Flash website, it will work with any browser. This is a great benefit because a CSS site, or template site, or other types of sites, have to be cross checked in various browser platforms. Once a Flash website is finished it will look the same on every computer…that is IF the user has a Flash Player installed.
If you want to brand a message in an effective manner – like using animation, or video with text, Flash is a great option because it is vector based which means the file size is smaller unlike a movie file, which is HUGE! Smaller files make quicker downloads.
Ok – enough about the good. Here is the BAD.
Getting a Flash Player:
Do not kid yourself by thinking everyone has one because they do not. So if they land at your awesome Flash website but can’t see it until they download a Flash player, YOU risk losing that customer!
I think that is pretty bad – but it gets worse…
You have to put an outgoing link on your business website directing the user where to go get a Flash player. So the visitor has landed at your site and you ask them to leave, go get a Flash player, THEN they have to download the player – let’s hope it works – BUT WAIT what else do they have to do? They have to INSTALL the player. Pretty Bad right!
By this time you have lost some of your traffic – I promise you not all people want to see your site so bad they will go through all these steps!
Now the Ugly:
It is VERY HARD to rank a website that was built with Flash. Your website is all graphics so there is not any “text” on the page. Search Engines will not be able to index your content. So you have an AWESOME website but the “keywords” you want to rank for you can’t. Now I think this is ugly. Really ugly.
I want to say this – if you choose to have a Flash site for fun, or as a community playground, or as a viral interactive application – go for it! BUT… if you want to give your business the best opportunity to have keywords rank in a search engine. Go another route! If you have a DEVOTED Flash programmer, that has come up with creative options to have text be in the html great, try it out but why when you can start right from the beginning!
Can it get any uglier? Well yes it can. If you go with a business Flash website your visitors will face they ultimate killer with websites…
If I have to wait – I hit the back button. Most users do not like to wait. So even if they already have a Flash player, how long will it take to download your site? Trust me even if you have your website hosted at the fastest server in the world – it does not matter.
It depends on the users ability to get it. I know you are thinking “doesn’t everyone have cable or DSL?” No, they don’t. Even if they do you are thinking all is right in their world to download your whole website.
Look at one of the largest sites in the world – Google. They distribute Flash ads but they do not have a Flash website. Yahoo – same thing.
So – I think I gave tons of Good, Bad and the Ugly.
You choose – I say only use Flash if you do not care about driving traffic. Like an art gallery for example. They can have a great html website then have their gallery pictures available in a flash movie as an OPTION for the user to see. Or a health spa can have a CSS and html website that loads very, very fast with tons of navigation and one option is a Flash movie of their treatment rooms.
This gives the VISITOR information AND allows them to CHOOSE to see the Flash content.
Hello, and welcome to the Business Web Basics blog. I’ll be using this blog to keep everyone in the loop as we approach the sale of Business Web Basics going live. I’ll be putting up great FREE content. It’s also a resource to catch up if your just joining us. I’m so excited to share this process with everyone, so keep checking back because there’s more to come soon.